NEW YORK, OCTOBER 8, 1998

According to Nielsen Media Research and Commerce Net, 78 million people used the world wide web during the first six months of 1998, and 20 million of those users made purchases via the Web. 

The following are highlights of shopping and purchasing activity from the study:

  • 48 million Web shoppers - increase of 37% from September 1997.
  • 20 million Web purchasers - increase of 100% from September 1997.
  • 71% of Web purchasers are men, 29% are women - unchanged from September 1997.

This is quite an endorsement of public confidence and safety!

We currently process over 25 credit card purchases every day, and have had not one report of credit card fraud. Your credit card number is encrypted prior to transmission over the web for complete security and privacy.